Hi, I’m Nicola. I’m excited to start working with you.
I’ve worked in the niche publishing industry for 12 years. During that time, I have fulfilled the following roles:
Photo Stylist
Prop Stylist
Photographer
Art Director
Magazine Editor
Assistant Manager
Social Media Coordinator
Editor
CREATIVE DIRECTION
♡
STYLED TO PERFECTION
♡
CREATIVE DIRECTION ♡ STYLED TO PERFECTION ♡
Resume
Behind the Scenes
In the digital publishing world, I’ve held several titles over the past 12 years. From Editor to Social Media Coordinator to becoming the Assistant Manager of I Like Knitting and I Like Crochet magazines, my expertise covers a variety of fields. Throughout these experiences, one thing remains clear: I am always learning, growing, and ready for the next challenge.
Work Experience
Prime Publishing LLC
Assistant Manager, Digital Magazines
February 2016 - Present
Produce I Like Knitting and I Like Crochet digital magazines
Plan and execute photo shoots including shot lists, photo styling, building backdrops, prop selection, and coordinating models
Manage online content for both magazines on their respective Wordpress platforms
Maintain a social media presence to broaden consumer and company relationships
Work with graphic designers to create a vision for each issue from start to finish
EWAMAY (formerly shopkatiemay)
Creative Fashion Director
March 2021 - January 2024
Collaborated as a Freelance Creative Fashion Director for EWAMAY, a dynamic local and online fashion brand.
Spearheaded creative and strategic initiatives to enhance brand presence and drive engagement.
Managed social media platforms, ensuring consistent and engaging content.
Planned and executed photo shoots to align with the brand’s vision and marketing goals.
Contributed to brand development through innovative strategies and visual storytelling.
Developed and executed email marketing campaigns using Mailchimp to engage and retain customers.
Freelance Product Photographer
2021 - Present
Designed and established a permanent in-home photo studio, sourcing all necessary props and equipment.
Captured professional product photography for Debbie Steiner's glass art jewelry, showcasing intricate craftsmanship.
Provided high-quality photography for Stable & Fields (formerly Interest Candles), enhancing their brand imagery.
Created compelling jewelry and product photography for EWAMAY, enhancing visual content across the website, social media platforms, and email campaigns.
Prime Publishing LLC
Editor, Editorial Community Manager, Social Media Coordinator
July 2012 - February 2016
Managed social media for 5 craft-related websites
Blogged for FaveCraftsBlog.com, CraftPaperScissors.com, and StitchAndUnwind.com
Managed online content across several crafting websites
Utilized Google Analytics to maximize exposure and analyze data
Communicated directly with bloggers to obtain guest blog posts partnerships
Attended trade shows and conferences in the crafting industry
Ran large promotions in cooperation with the sales team and clients
Skills
Editing
Copywriting
SEO
Content Curation
Wordpress
E-Commerce
Shopify
Blogging
Google Analytics
Email Newsletters
Mailchimp
Photo Styling
Photo Shoot Production
Photography
Art Direction
Adobe Lightroom
Canva
Branding
Drawing/Painting
Trendspotting
Blogger and Influencer Relations
Social Media Management
Education
B.A. Creative Writing & English
Minor in Art
Augustana College
2008 - 2012
Rock Island, IL
Professional Experience
Reading/Writing Center, Augustana College
Tutor
Aug 2009 to May 2012
Premier Tourism Marketing
Intern
Jun 2011 to Aug 2011
F.M. Light & Sons
Sales Associate
Jun 2010 to Aug 2010
Humble Ranch Education & Therapy Center
Assistant Barn Manager - Intern
Jun 2010 to Aug 2010
Testimonials
“Your product photography is always amazing. I love it.”
“OMG — they are gorgeous!! Just did a quick scan — so much more than I was expecting, and the videos!!! Thank you SO SO MUCH!!”
“Nicola cares deeply about our products, and is always striving to make them the best they can be. She never accepts anything less than the best. Nicola is sharp, wise, creative, and she has a tremendous amount of foresight.”
“Her work on our digital magazines I Like Knitting and I Like Crochet has been nothing short of exceptional and both properties have benefitted from her creative guidance and expertise.”
“[...]during the design process, I wrote many e-mails with many questions to Nicola, and she was always so sweet in her answers, and really helped untangle any problems that came up! So much of a knit designer’s work is helped or hindered by the people we work with, and Nicola was just a gem!”
“There are many elements to a photoshoot, from selecting props and wardrobe options to styling our models and scouting interesting photo locations, and Nicola excels at all aspects of these shoots, creating gorgeous photos with an impeccable attention to detail.”
Contact
